applications, even if they are accessible through our Services. Also, please note that, unless we define a
Terms of Service. So, please make sure that you have read and understand our Terms of Service.
Please read the following carefully to understand our views and practices regarding your Personal
Information and how we treat it. For the purposes of Applicable Data Protection Laws, including the
European Economic Area data protection law (the “Data Protection Law”) the data controller is Lief
Therapeutics, 2443 Fillmore St #380-6060, San Francisco, CA 94115-1814.
posting them on the Services or by sending you an email or other notification, and we’ll update the “Last
Updated Date” above to indicate when those changes will become effective.
Information Collected or Received from or about You.
(a) Account Information. If you create an Account, we’ll collect certain information that can be used to identify you, such as your name, email address, postal address, phone number and
Payment Information (“Personal Information”). We may also collect your gender, date of birth,
height, weight and other information that is not considered Personal Information because it cannot
be used by itself to identify you.
(b) Health Information. We may also collect Health Information from you in connection with
your use of the Services, which may include Personal Information.
(c) Information Collected Using Cookies and other Web Technologies. Like many website
owners and operators, we use automated data collection tools such as Log Data, Cookies, Web
Beacons and similar technologies to automatically collect certain information, which may contain
Personal Data, from your computer or mobile device as you navigate our websites or interact with
emails we have sent you. As is true of most websites, we gather certain information automatically
via Log Data.
“Cookies” are small text files that are placed on your device by a web server when you access our
Services. We may use both session Cookies and persistent Cookies to identify that you’ve logged in
to the Services and to tell us how and when you interact with our Services. We may also use
Cookies to monitor aggregate usage and web traffic routing on our Services and to customize and
improve our Services. Unlike persistent Cookies, session Cookies are deleted when you log off from
the Services and close your browser. Although most browsers automatically accept Cookies, you
can change your browser options to stop automatically accepting Cookies or to prompt you before
accepting Cookies. Please note, however, that if you don’t accept Cookies, you may not be able to
access all portions or features of the Services. Some third-party services providers that we engage
(including third-party advertisers) may also place their own Cookies on your device. Note that this
“Web Beacons” (also known as web bugs, pixel tags or clear GIFs) are tiny graphics with a unique
identifier that may be included on our Services for several purposes, including to deliver or
communicate with Cookies, to track and measure the performance of our Services, to monitor how
many visitors view our Services, and to monitor the effectiveness of our advertising. Unlike Cookies,
which are stored on the device, Web Beacons are typically embedded invisibly on web pages (or in
“Log Data” means certain information about how a person uses our Services, including both
Account holders and non-Account holders (either, a “User”). Log Data may include information
such as a User’s Internet Protocol (IP) address (or proxy server), your location, browser type, device
and application identification numbers, operating system and system configuration information,
your internet service provider and/or mobile carrier, the web page that a User was visiting before
accessing our Services, the pages or features of our Services to which a User browsed and the
date/time spent on those pages or features, search terms, the links on our Services that a User
clicked on and other statistics. We use Log Data to administer the Services and we analyze (and
may engage third parties to analyze) Log Data and overall trends to improve, customize and
enhance our Services by expanding their features and functionality and tailoring them to our Users’
needs and preferences and to guarantee their security and continued proper functioning. We may
use a person’s IP address from users when they log into the services as part of the Company’s
security features and to generate aggregate, non-identifying information about how our Services
(d) Information Sent by Your Mobile Device. We collect certain information that your mobile
device sends when you use our Services, like a device identifier, user settings and the operating
system of your device, as well as information about your use of our Services.
(e) Location Information. When you use our Application, we may collect and store information
about your location by converting your IP address into a rough geo-location or by accessing your
mobile device’s GPS coordinates or coarse location if you enable location services on your device.
(f) Information from Third-Party Sources.Lief may collect information about you from thirdparty sources to supplement information provided by you. This supplemental information allows
us to verify information that you have provided to Lief and to enhance our ability to provide you
with information about our business, products and services.
How We Use the Information we Collect. Our primary goals in collecting information are to
provide and improve our Services, to administer your use of the Services (including your Account, if you are
an Account holder), and to enable you to enjoy and easily navigate our Services. For example, Lief may use
your Personal Information in the following ways:
(a) Providing the Services or Information You Requested. Lief may use your Personal
Information to provide the Services. In addition, Lief may use the Personal Information about you
to provide you information that you may request, e.g. information about our Services or our other
products. Such use may include: (a) generally managing your information and Account; (b)
responding to questions, comments and requests; (c) providing access to certain areas and features
of the Services; and (d) sending you communications related to use of the Services, including alerts
(b) Administrative Purposes. Lief may use the Personal Information about you for its
administrative purposes, including, without limitation, to: (a) measure interest in the Services, or
Lief’s other programs or services; (b) perform internal quality control; (c) verify identity; (d) send
communications regarding the Lief Services, or any changes to any Lief policy or terms of service;
(e) process payments; (f) prevent potentially prohibited or illegal activities; and (g) enforce our
(c) Regulatory Purposes. Lief may use the Personal Information about you to comply with
regulatory or legal requirements, including to investigate and report on adverse effects you have
experienced when using our products.
(d) Sharing Content. The Services may provide functionality that will allow you to forward or
share certain content, including Health Information, with third parties. Email addresses that you
may provide for will be used to send such third party the content or link you request, but will not
be collected or otherwise used by Lief or any other Third Parties for any other purpose.
(e) Creating Non-Identifiable Information. Lief may use your Personal Information to create
non-identifiable information, such as de-identified demographic information, de-identified location
information, information about the computer or device from which you access the Lief Site or other
online services, or other analyses we create (“De-Identified Information”). We may use such DeIdentified Information, alone or in the aggregate with information obtained from other sources, in
order to help us to optimally develop new products, processes and services or for public health,
research, analytics and any other legally permissible purposes.
(f) Marketing Products and Services. Lief may use the Personal Information about you to
provide you with materials about offers, products and services offered by us, including new content
or services on Lief Sites. Lief may provide you with these materials by phone, postal mail, facsimile
or email, as permitted by applicable law. If you do not wish us to use your Personal Information for
marketing purposes, you may contact us at any time to opt out of the use of your Personal
Information for such purposes, as further described below.
(g) Other Uses. Lief may use your Personal Information for other purposes disclosed to you at
the time you provide Personal Information, with your consent.
Information that We Share with Third Parties. We will not share any Personal Information that we
have collected from or regarding you except as described below:
(a) Information Shared at Your Request. Account holders may choose to download, copy and
distribute their Health Information through the Services or otherwise. You acknowledge sole
responsibility for and assume all risk arising from your download, copy and distribution of such
Health Information. Lief is not responsible for any consequences of any use or disclosure of your
Health Information by you or any third parties to whom you provide your Health Information.
(b) Information Shared with Our Services Providers. We may engage third-party services
providers to work with us to administer and provide the Services, including for: (i) provision of IT
and related services; (ii) provision of information and services you have requested; (iii) payment
processing; and (iv) customer service activities. These third-party services providers have access to
your Personal Information only for the purpose of performing services on our behalf. We may share
your Personal Information and any necessary payment information, such as credit card number,
expiration date and billing address, with our payment processing services providers in order to
complete Purchases that are initiated through the Services.
(c) Information Shared with other Third Parties We may share De-Identified Information with
third parties, including, without limitation, for industry research and analysis, demographic
profiling, to promote the Services, and other similar purposes.
(d) Information Disclosed in Connection with Business Transactions. Information that we
collect from our users, including Personal Information, is considered to be a business asset. Thus, if
we are acquired by a third party as a result of a transaction such as a merger, acquisition or asset
sale or if our assets are acquired by a third party in the event we go out of business or enter
bankruptcy, some or all of our assets, including your Personal Information, may be disclosed or
transferred to a third party acquirer in connection with the transaction.
(e) Information Disclosed for Our Protection and the Protection of Others. We cooperate with
government and law enforcement officials or private parties to enforce and comply with the law.
We may disclose any information about you to government or law enforcement officials or private
parties as we, in our sole discretion, believe necessary or appropriate: (i) to respond to claims, legal
process (including subpoenas); (ii) to protect our property, rights and safety and the property,
rights and safety of a third party or the public in general; and (iii) to stop any activity that we
consider illegal, unethical or legally actionable activity.
(a) Google. We use Google Analytics, a service provided by Google, Inc. (“Google”)
to gather information about how users engage with our Site and Services. For more
information about Google Analytics, please visit www.google.com/policies/privacy/
. You can opt out of Google’s collection and processing of data generated by
your use of the Services by going to http://tools.google.com/dlpage/gaoptout.
(b) Mixpanel. We use a service provided by Mixpanel, Inc. (“Mixpanel”)
to provide us
with analytics data regarding user's interactions with our Site and Services. You may optout
of Mixpanel’s automatic retention of data that is collected while using the Services by
. To track opt-outs, Mixpanel uses a persistent
opt-out cookie placed on your device. Please note that if you get a new computer, install
a new browser, erase or otherwise alter the browser’s cookie file (including upgrading
certain browsers), you may delete the Mixpanel opt-out cookie.
(c) Facebook. We may use certain tools offered by Facebook, Inc. (“Facebook”)
enable it to collect or receive information about actions users take on: (a) our Site and
technologies; or (b) our Application and other mobile applications, in order to provide
measurement services, targeted ads and other services. For more information regarding
the collection and use of such information by Facebook, please see the Facebook Data
Policy, available at: https://www.facebook.com/policy.php.
long as you use our Services or as necessary to fulfill the purpose(s) for which it was collected, provide our
Services, resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes,
enforce our agreements and comply with applicable laws and up to 5 years after the account is closed. At
the end of this five-year period, we will remove your personal information from our databases and will
request that any of our business partners remove your information from their databases.
We offer you choices regarding the collection, use and sharing of your Personal
Information and we’ll respect the choices you make. Please note that if you decide not to provide us with
the Personal Information that we request, you may not be able to access all of the features of the Services.
(a) Opt-Out of our Mailings.
We may periodically send you free newsletters and e-mails that
directly promote our Services. When you receive such promotional communications from us, you
will have the opportunity to “opt-out” (either through your Account or by following the
unsubscribe instructions provided in the e-mail you receive). We do need to send you certain
communications regarding the Services and you will not be able to opt out of those
communications – e.g., communications regarding updates to our Terms of Service or this Privacy
Policy or information about billing.
(b) Opt-out of Ad Tracking.
You can opt out of the collection and use of your
information for ad targeting by going to http://www.aboutads.info/choices
to limit collection through the Site or by configuring the
settings on your mobile device to limit ad tracking through the App.
(c) Modifying Your Information.
You can access and modify the Personal Information
associated with your Account by contacting us at getlief.com/support. If you want us to delete your
Personal Information and your Account, please contact us at getlief.com/support with your
request. We’ll take steps to delete your information as soon we can, but some information may
remain in archived/backup copies for our records or as otherwise required by law.
(d) Rights of Access Rectification, Erasure and Restrictions.
Where otherwise permitted by
request access to, receive (port), restrict processing, seek rectification or request erasure of
Personal Information held about you by Lief. Such requests will be processed in line with local laws.
Although Lief makes good faith efforts to provide individuals with access to their Personal
Information, there may be circumstances in which Lief is unable to provide access, including but not
limited to: where the information contains legal privilege, would compromise others’ privacy or
other legitimate rights, where the burden or expense of providing access would be
disproportionate to the risks to the Individual’s privacy in the case in question or where it is
commercially proprietary. If Lief determines that access should be restricted in any particular
instance, we will provide you with an explanation of why that determination has been made and a
contact point for any further inquiries. To protect your privacy, Lief will take commercially
reasonable steps to verify your identity before granting access to or making any changes to your
(d) EU Data Subject Rights.
If you are an EU data subject, you have the right under certain
(ii) to receive communications related to the processing of your personal data that are concise, transparent, intelligible and easily accessible;
(iii) to be provided with a copy of your personal data held by us;
(iv) to request the rectification or erasure of your personal data held by use without undue delay;
(v) to request that we restrict the processing of your personal data (while we verify or investigate your concerns with this information, for example;
(vi) to request that your Personal Information be moved to a third party;
(vii) to receive your Personal Information in a structured, commonly used and machinereadable format;
(viii) to lodge a complaint with a supervisory authority
Where processing of your Personal Information by use is based on consent, you have the right to
withdraw that consent without detriment at any time by going here. You can also exercise the
rights listed above at any time by contacting us at firstname.lastname@example.org
Responding to Do Not Track Signals. Our Site does not have the capability to respond to “Do Not Track” signals received from various web browsers.
The Security of Your Information. We take reasonable administrative, physical and electronic
measures designed to protect the information that we collect from or about you (including your Personal
Information) from unauthorized access, use or disclosure. Please be aware, however, that no method of
transmitting information over the Internet or storing information is completely secure. Accordingly, we
cannot guarantee the absolute security of any information you transmit to Lief, and you do so at your own
risk. You are responsible for maintaining the secrecy of your own passwords. If you have reason to believe
that your passwords or Personal Information is no longer secure, please promptly notify Company at
Links to Other Sites. Our Services may contain links to websites and services that are owned or
operated by third parties (each, a “Third-party Service”). Any information that you provide on or to a Thirdparty Service or that is collected by a Third-party Service is provided directly to the owner or operator of
the content, privacy or security practices and policies of any Third-party Service. To protect your
information we recommend that you carefully review the privacy policies of all Third-party Services that
International Transfer. YYour Personal Information may be transferred to, and maintained on, computers located outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you’re located outside the United States and ormation to us, we may transfer your Personal Information to the United States and process it there.
Our Policy Toward Children. Our Services are not directed to children under 13 and we do not knowingly collect Personal Information from children under 13. If we learn that we have collected Personal Information of a child under 13 we will take steps to delete such information from our files as soon as possible.
Your California Privacy Rights. California residents may request and obtain from us, once a year,
free of charge, a list of third parties, if any, to which we disclosed their Personal Information for direct
marketing purposes during the preceding calendar year and the categories of Personal Information shared
with those third parties. If you are a California resident and wish to obtain that information, please submit
your request by sending us an email at getlief.com/support with “California Privacy Rights” in the subject
Questions. Please contact us at getlief.com/support if you have any questions about our